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Increase your Top-Line growth by 20% or more through the Eureka! Winning Ways® program!


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Are you ready to grow your business to the next level but don't know how to get there? NCSU IES has teamed with Eureka! Ranch, the world's leader in applying systemic thinking to disciplined business growth, to bring you Eureka! Winning Ways®.

What is it?

Eureka! Winning Ways® is a data-driven facilitated process that gives manufacturers the tools to fill revenue gaps. It is a disciplined system for discovering and developing Measurably Smarter Choices for Top-Line Growth.

With it, you will:

Improve your sales and marketing effectiveness

Capture new customers or markets

Create new products, services or business models

Watch the program summary video icon to learn more.

Your IES Eureka! Growth Coach will guide your team through:

Eureka! Session
A one-day workshop of idea engineering that helps your team think smarter and more creatively about growth than ever before. At the end of the day, you'll have developed 50 choices for growth and selected the top ideas to move ahead with.

Success Screening
Our patented system identifies those ideas with the highest odds of success as compared to growth programs of thousands of the world's leading companies.

Action Planning and Coaching
Research and fast-track your top choices for growth in 30 days. Utilizing disposable prototypes and rapid feedback methods, you'll discover the freedom to fail fast and fail cheap and convert your ideas into reality and with measurable results for your company and your customers in 16% of the time, with 10% of the staff and at 10% of the cost of traditional R&D methods.

Who created it?

picture of Doug HallEureka! Winning Ways® was created for America's manufacturers by Eureka! Ranch and its founder Doug Hall, author and idea guru to America's top corporations, in partnership with IES. Eureka! Ranch has helped clients such as Walt Disney, Nike and Procter & Gamble generate ideas. IES is an affiliate of the NIST Manufacturing Extension Partnership, which offers these and other services every day to manufacturers throughout the country to help them reduce costs, grow sales and increase global competitiveness.

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Program Summary

More Information

Innovation 101: Doug Hall tells entrepreneurs what innovation should mean to them, how they can best pursue it -- and how to know when they've got it (BusinessWeek) video icon

Illinois Business Journal Interview with Doug Hall Adobe PDF icon

MSNBC/Entrepreneur.com Q&A with Doug Hall Adobe PDF icon

The Idea Guru (Inc. Magazine)

Jump Start Your Business (Inc. Magazine)

Growth Resources

Product Development Management Association
Carolinas chapter provides resources for product and service innovation, development and management.

Small Business and Technology Development Center (SBTDC)