Pro Tip: To win green-minded customers, demonstrate credibility in your sustainability plan
Why it’s important: Being recognized as “sustainable” wins the attention of customers who want to purchase from green suppliers, and there are a number of certifications in energy, water, and waste–the three components that make up a sustainability plan–which will bring credibility to your program. Let’s start with energy. The US DOE has a number […]Read more...
Pro Tip: Keep it in Neutral
Why it’s important: We all know that sitting at a desk all day isn’t great for your health. In fact, it’s been said that “sitting is the new smoking,” because a sedentary lifestyle has been linked to higher risks of obesity, diabetes, heart disease and cancer (yikes!).Read more...
Pro Tip: Let data drive your direction.
Why it’s important All too often, we want take action based on perceived problems or long held beliefs that certain actions will result in the outcomes we desire. It’s important to understand your problem at a deeper level, and data is the best tool you have at your disposal. Data allows you to narrow in […]Read more...