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KeAnne Hoeg

Director, Data Management Systems, Marketing and Reporting

Email: | Phone: 919-513-4538

KeAnne Hoeg


KeAnne Hoeg is the director of data management systems, marketing and reporting at NC State Industry Expansion Solutions (IES). She describes her job as "playing with data." Her data and reporting group is responsible for managing required reporting to stakeholders, several internal applications, including the Salesforce CRM system, the Manufactured in North Carolina supply chain website, reporting development, and data analysis and visualization. KeAnne also oversees marketing for the organization, with her marketing team responsible for multiple websites, branding, market research, collateral development, writing, podcasting, social media and video production. Prior to moving into this position at IES, she worked in IT and marketing as a web developer and social media manager. KeAnne has a B.A. in English from Meredith College and an MLS in library science from UNC-Chapel Hill.